News - February 21, 2021

Could Pinterest Become the Next Facebook? – Motley Fool

In the last year, Pinterest (NYSE:PINS) added 120 million users to its platform to reach almost half a billion. But what’s exciting for investors is that this platform has plenty of growth runway ahead. In this video from Motley Fool Live, recorded on Feb. 5, Fool contributor Brian Feroldi compares this social inspiration platform to its larger social media giant cousin, Facebook. Fool contributors Brian Stoffel and Brian Withers join the discussion and provide additional insight.

Brian Feroldi: Let’s compare that to another company in this space, Facebook. So Facebook, the average [revenue per] user in the US, $54. Again, Pinterest, six dollars, and Facebook, $54. There’s tremendous amount of room for that number to grow in the United States. Worldwide, so mixing all that together, Facebook up to $10 during the quarter. Again, Pinterest is around a $1.57. That shows me how much room there still is for these numbers to grow considerably, especially if you believe that Pinterest is a more monetizable platform than Facebook. That might be a stretch to say, but I think there’s lots of room for this number to grow both domestically and internationally.

Here’s the numbers for the full year. Basically, thesis on track from a revenue perspective, thesis on track from a monthly active users perspective, thesis on track from an upgrading leverage perspective, so really great full-year numbers.

Digging a little bit more into the details, I realized

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